What is a digital marketing strategy?
A digital marketing strategy is the plan which ties together the goals and objectives of your organisation with the targeted audiences (people who are going to buy your product or use your service) and details the digital tactics you are going to use to bring them together.
The strategy will look at the different options available and recommend the best course of action to achieve your objectives.
At Albert Road Consulting we help people with their digital marketing strategy by making the process clear and simple. We are on hand to talk you through each stage of the process and make sure you've considered all of the opportunities available.
More importantly, we'll make sure you end up with a strategy that places your website and any other digital channels in a position where they have a proactive role in supporting the overall business rather than being an add on which you need to look after.